Privacy Policy
Last updated: October 2026
Aliento Studio respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how Aliento Studio collects, uses, stores and protects personal data when you visit this website, make an enquiry, engage us for consultancy services or otherwise communicate with us.
For the purposes of UK data protection law, Aliento Studio is the controller of the personal information described in this policy.
1. Who we are
Aliento Studio is a UK based healthcare design and consultancy studio working with healthcare organisations, architects, developers, project teams and private clients.
Website: www.aliento.co.uk
Email: contact@aliento.co.uk
If you have any questions about this Privacy Policy or how your personal data is handled, please contact us using the email address above.
2. Information we may collect
Depending on how you interact with Aliento Studio, we may collect:
Identity and contact information
Your name, organisation, job title, email address, telephone number and other contact details you choose to provide.
Enquiry and project information
Information you provide when contacting us about a project, requesting information or discussing potential consultancy work.
Client and supplier information
Contact details, correspondence, project information, quotations, contracts, invoices and other information required to manage professional relationships.
Website and technical information
Information about how you use this website, which may include your IP address, browser type, device information, pages viewed and information collected through cookies or similar technologies.
Marketing preferences
Information about whether you have chosen to receive communications from us and your communication preferences.
We do not intentionally collect special category personal data through this website. Please do not send confidential medical or patient information through general website enquiry forms.
3. How we collect your information
We may collect personal information:
directly from you when you contact us, complete a form, email us, telephone us or engage our services;
through ongoing client, supplier or professional relationships;
through this website and the technologies used to operate it;
from publicly available professional sources, such as company websites or professional networking platforms, where appropriate;
through referrals or introductions from professional contacts.
Where personal information has not been obtained directly from you, we will handle it in accordance with applicable data protection law and provide privacy information where required. The ICO states that where personal data is obtained from another source, privacy information generally needs to be provided within a reasonable period and no later than one month, subject to limited exceptions. Information Commissioner's Office
4. How we use your information
We may use your personal information to:
respond to enquiries;
discuss potential projects or collaborations;
provide consultancy and design related services;
prepare proposals, quotations and project documentation;
manage client and supplier relationships;
communicate about ongoing projects;
administer contracts, payments and accounting records;
manage and improve our website;
understand how visitors use our website;
maintain business records;
protect our legal and commercial interests;
comply with legal, tax, regulatory and professional obligations;
send relevant business communications where permitted by law.
We will not use your personal information for purposes that are incompatible with those described above without informing you where required.
5. Our lawful bases for processing
Under UK data protection law, we must have a lawful basis for using personal information.
Depending on the circumstances, we may rely on:
Contract
Where processing is necessary to take steps at your request before entering into a contract or to perform a contract with you.
Legitimate interests
Where processing is necessary for the legitimate interests of operating and developing Aliento Studio, managing professional relationships, responding to business enquiries and protecting the business, provided those interests are not overridden by your rights and interests.
Legal obligation
Where we need to process information to comply with applicable law, taxation, accounting or other legal requirements.
Consent
Where you have specifically consented to a particular use of your information, for example certain forms of marketing or non essential cookies. Where we rely on consent, you may withdraw it at any time.
The ICO requires organisations to identify and explain their lawful basis and, where legitimate interests are relied upon, the interests being pursued. Information Commissioner's Office
6. Marketing communications
We may contact existing or prospective professional clients about Aliento Studio where permitted by applicable law.
Where consent is required, we will only send marketing communications where you have chosen to receive them.
You can ask us to stop sending marketing communications at any time by contacting us at contact@alientio.co.uk or by using any unsubscribe option provided.
Stopping marketing communications will not prevent us from contacting you where necessary in relation to an existing enquiry, project, contract or legal obligation.
7. Sharing your information
We do not sell personal information.
We may share information where reasonably necessary with trusted third parties who support the operation of Aliento Studio, including:
website hosting and technology providers;
email and cloud storage providers;
accountants and professional advisers;
payment or banking providers where relevant;
specialist consultants, designers, suppliers or project collaborators where required for a project;
regulatory, governmental or legal authorities where required by law.
Where third parties process personal information on our behalf, we expect them to use appropriate safeguards and process that information only for the relevant purpose.
Where a project requires information to be shared with another organisation acting as an independent controller, that organisation will be responsible for its own use of the information.
8. International transfers
Some technology, website, email or cloud service providers may process or store information outside the United Kingdom.
Where personal data is transferred internationally, we will seek to ensure that appropriate legal safeguards are in place as required by UK data protection law.
9. How long we keep your information
We keep personal information only for as long as reasonably necessary for the purpose for which it was collected, including to satisfy legal, accounting, contractual or reporting requirements.
Retention periods may vary depending on the type of information and the nature of our relationship with you.
For example:
general enquiries that do not lead to a project may be retained for up to 2 years;
client and project correspondence may generally be retained for up to 6 years after the end of the relevant relationship where necessary for contractual, legal or business record keeping purposes;
financial and accounting records may be retained for the period required by UK law;
marketing information will be retained until you unsubscribe or we determine that it is no longer appropriate to retain it.
We may retain information for longer where required by law or where reasonably necessary in connection with a legal claim or dispute.
10. How we protect your information
We take reasonable technical and organisational measures to protect personal information against loss, misuse, unauthorised access, disclosure, alteration or destruction.
Access to personal information is limited to those who reasonably need it for business purposes.
No internet based system is completely secure, however, and we cannot guarantee the absolute security of information transmitted electronically.
11. Your data protection rights
Depending on the circumstances, you may have the right to:
request access to personal information we hold about you;
ask us to correct inaccurate or incomplete information;
ask us to delete your personal information;
ask us to restrict how your information is used;
object to certain types of processing;
request transfer of your information in certain circumstances;
withdraw consent where we rely on consent;
object to direct marketing;
complain about how your information is being handled.
These rights are subject to certain legal conditions and exemptions.
To exercise any of these rights, contact contact@aliento.co.uk.
The ICO identifies these rights, together with access, rectification, erasure, restriction, portability and objection, as information that should be covered in a privacy notice. Information Commissioner's Office
12. Cookies and website analytics
This website may use cookies and similar technologies to operate effectively, remember preferences, understand website usage and, where enabled, provide analytics.
Some cookies are strictly necessary for the website to function. Other cookies, including analytics or marketing cookies, should only be placed where the appropriate consent has been obtained.
Visitors should be able to manage or withdraw their cookie choices through the website’s cookie settings.
UK guidance requires visitors to be told about cookies, what they do and, for cookies that are not strictly necessary, generally requires consent before they are used. Information Commissioner's Office
Important: I would also create a separate Cookie Policy for Aliento, because Squarespace can use several cookies and the exact list depends on which analytics and integrations you have enabled. Squarespace itself recommends listing cookies by purpose, duration and relevant third party provider. Squarespace Help
13. Links to other websites
This website may contain links to third party websites, including collaborators, professional partners or external resources.
Aliento Studio is not responsible for the privacy practices or content of third party websites. You should review the privacy information provided by those organisations when visiting their websites.
14. Children
Aliento Studio’s services are directed primarily towards organisations, professionals and adult clients.
We do not knowingly collect personal information from children through this website.
15. Automated decision making
Aliento Studio does not currently use personal information to make solely automated decisions that produce legal or similarly significant effects.
16. Complaints
If you have concerns about how we use your personal information, please contact us first so that we can try to resolve the matter.
You also have the right to complain to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection.
You can find further information at:
Information Commissioner's Office
17. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our services, website, technology or legal obligations.
The latest version will be published on this website and the date at the top of this page will be updated.